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(Essence)

I think in questions.

 

What is design, really? A formula? A feeling? I keep questioning - my work, my process, my understanding of design itself. And maybe that’s the point. Maybe design isn’t about answers, just better questions.

 

Do I design in the grey areas? Absolutely. But can I even define them? One foot in precision, the other in chaos. Minimalism? I love its order, but I crave the freedom to let go. Lately, I find myself drawn to maximalism not just in aesthetics, but in thought, in storytelling. I want to explore what happens when restraint is abandoned, excess becomes expression. 

 

I do Identity, packaging, and everything beyond but where do I draw the line? Do I need to? Studying design gives me tools, but it’s the act of bending, and rebuilding that keeps me going. Some designs last, some don’t. But for that fleeting moment, they feel right.

 

And isn’t that enough?

 

If any of this resonates; we should talk. 

Reach out, share a thought, start a conversation. 

Let’s create something. Or at least, ask better questions.

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